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The best in content, marketing, publishing, strategy and more – powered by the Far From Avocados team

The 'Bullet Method': How To Get Senior Stakeholders Involved In Your Content Marketing

One of the major challenges we encounter with clients – and, perhaps more to the point, prospective clients – centres around the transfer of information.

Content Marketing Is A No-Brainer For Legal Firms – Here's How It Can Work For Yours

Disruptive law firms are using content marketing to build their brands and scale their client bases at an alarming speed; meanwhile, more traditional firms are running the risk of falling behind the curve.

An In-Depth, Step-By-Step Guide To Creating And Executing A B2B Content Strategy

These days, we hear a lot about content marketing - that it’s the ‘shop window’ of the twenty-first century for businesses - and more and more, people are investing in it. But what exactly is content marketing? Why is it so great? And importantly,...

How To Stop Procrastinating And Start Creating Great Content (Using Behavioural Science And Micro-Habits)

You want to create content. You want to write articles. You want to create podcasts. You want to shoot videos. You want to get it all up online, and reap the rewards of content marketing that you've heard so much about. And yet, you just... can't.

5 Free Tools And Platforms To Get Your Start-up Rocking

Like most, your work life is probably filled with electronic clutter, from a myriad of apps and their accompanying login details, to complex spreadsheets and bulging inboxes.

Sales, Strategy And Sponsorship Activation: We're Hiring Four New Members For The Far From Avocados Team

This is the sort of post that we love to write.

Publish Or Perish 2017 Highlights: "Video Killed The Radio Star; Podcasts Will Kill Everybody!"

The podcast hug: a mindful space Joining our podcast discussion panel: former Newstalk presenter Dil Wickremasinghe, a recent convert to the medium via Sparking Change with Dil; founder of women's sporting podcast Fair Game, Elaine Buckley and...

7 Takeaways From Publish Or Perish That Will Convince You To Invest In Content

Are you wavering over whether or not content is a worthwhile investment for your brand or business? Not quite ready to put your money where y(our) mouth is? We've gathered some key talking points from the experts at Publish Or Perish: The Content...

Camille Donegan, Silver Branch: 'Virtual Reality Is Not A Fad - This Time It’s Here To Stay'

Camille Donegan, cofounder of Silver Branch is a virtual reality consultant and content producer with a career spanning technology and the arts. She runs VR and AR workshops tailored to clients' needs, across a variety of sectors, as well as VR...

Jennie McGinn, Ecommerce Consultant: 'Thinking Around Influencer Marketing In Ireland Is Extremely Outdated'

Jennie is a consultant specialising in digital strategy and brand-building in the fashion and lifestyle ecommerce space. We caught up with her ahead of her talk '7 Ways To Make Your Content Go Further: From Reshares To Repackaging' at last year's...